A playlist research process informed by hundreds of artist campaigns.
What three curators want artists to know before pitching their music.
The biggest playlisting myths, mistakes, and red flags to avoid.
A template to organize your outreach, and prompts to find better-fit playlists for your song.
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Delivery
The No-BS Guide to Playlists is a digital PDF. Your download link arrives by email right after purchase.
Refunds
Because this is a digital product, all sales are final and non-refundable, except where required by applicable law. If you have any trouble receiving or accessing your guide, email hello@claritymusicmarketing.com and we’ll get it sorted out.
Use
Your purchase is for use by the purchaser only. Please do not share, reproduce, distribute, or resell the guide or its contents.
What’s inside
Who it’s for
Artists pitching their own releases, and the managers and teams helping with the process.
Meet the Curators
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Claire Donzelli
Claire founded Clarity Music Marketing, a Los Angeles agency working with artists, labels, and creative brands on release strategy and audience development. She’s led national PR and advertising campaigns, helped hundreds of artists grow their audiences, and runs a playlist network of more than 50,000 followers. She also created Clarity Indie 50, a rotating editorial feature for emerging independent artists.
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Isaiah Ruiz
Isaiah is a music tastemaker and interviewer behind Off The Record with Isaiah, a discovery platform reaching millions of people a month. He spotlights emerging artists through interviews, reviews, and playlists, built on the idea that great music deserves to be heard regardless of follower count.
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Moriah Lowe
Moriah is a music industry professional and curator who grew a playlist network to more than 70,000 followers, with a focus on championing independent artists. She earned her music degree at California State University, Chico, started her career in A&R, and has organized live showcases for musicians around Los Angeles.
The No-BS Guide to Playlists
Your download link arrives by email right after purchase.
PDF EBook · Instant download
You’ve tried the playlist submission sites. You’ve sent emails and DMs. But your messages go unanswered, or your song ends up on playlists that barely help. Playlists can be one of the fastest ways to reach new listeners, but a lot of the advice floating around is BS. This practical guide shows you how to find better playlists, spot the ones that aren’t worth your time, and pitch your music more effectively, with advice from three active curators who know what gets opened, skipped, or added.
Bringing your music into focus
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Bringing your music into focus /